Charlotte, NC (PRWEB) - Twitter! It's everywhere! Ever since Oprah talked about it, people can't read the paper, go to a website, or even watch the evening news without being invited to follow them on Twitter. So why are so many businesses embracing Twitter?
We recently spoke with Steve Schwartz, the author of the How To Use Twitter for Business Video Series. Steve told us, "It's a shame how few business owners really understand the potential value of Twitter and other Social Media Networks like Facebook. They're marketing to Gen X and Y who spend, on average, over 3 hours a day on the Internet and these Social Networks. Companies need to be on these Networks, and delivering their message in a way that is well received by the intended audience".
Steve (who does online real estate video marketing for a living) says, "These potential clients, particularly Gen Y, do not want to be SOLD to. They want to be ENGAGED. It's frustrating how many small business owners are quick to dismiss Twitter when it is the perfect media to Engage them."
Read more at: http://www.prweb.com/releases/twitter/videos/prweb3062984.htm
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